UTILITY

We blend form and function to create utilitarian clothing fit for today's “Everyday Operators”. From weather resistant jackets to overshirts, premium apparel and hard wearing trousers.

TEES & SHIRTS

From our signature Insignia tees to our range of first-class flannel shirts.
Add To Wishlist
HERITECH BADLANDS FLANNEL SHIRT

HERITECH BADLANDS FLANNEL SHIRT

Dhs. 675 AED

Add To Wishlist
HERITECH THICKET FLANNEL SHIRT

HERITECH THICKET FLANNEL SHIRT

Dhs. 675 AED

FLANNEL SHIRT

20% OFF - selling fast!

FLANNEL SHIRT
Add To Wishlist
FLANNEL SHIRT

FLANNEL SHIRT

Regular price Dhs. 675 AED Sale price Dhs. 540 AED

20% OFF

Add To Wishlist
HEAVY TWILL OVERSHIRT

HEAVY TWILL OVERSHIRT

Regular price Dhs. 775 AED Sale price Dhs. 620 AED

Restock Landed

Add To Wishlist
ORYON CARBON SHIRT

ORYON CARBON SHIRT

Dhs. 1,250 AED

20% OFF

Add To Wishlist
COVERT SHIRT

COVERT SHIRT

Regular price Dhs. 625 AED Sale price Dhs. 500 AED

Add To Wishlist
HERITECH BADLANDS FLANNEL SHIRT

HERITECH BADLANDS FLANNEL SHIRT

Dhs. 675 AED

RESTOCK LANDED

Add To Wishlist
FLANNEL SHIRT

FLANNEL SHIRT

Dhs. 675 AED

HOODIES & JUMPERS

Swap the climb for comfort with our range of men's jumpers and hoodies.
ThruDark Men's Wraith Crew Long Sleeved Navy Blue T-Shirt.

NEW - selling fast!

ThruDark Men's Wraith Crew Long Sleeved Navy Blue T-Shirt.
Add To Wishlist
WRAITH CREW

WRAITH CREW

Dhs. 900 AED

Add To Wishlist
HERITECH RIB KNIT JUMPER

HERITECH RIB KNIT JUMPER

Dhs. 1,125 AED

Add To Wishlist
INSIGNIA HOODY

INSIGNIA HOODY

Dhs. 600 AED

ThruDark Men's Black Cotton Black Ops Hoody.

20% OFF

ThruDark Men's Black Cotton Black Ops Hoody.
Add To Wishlist
BLACK OPS DYNEEMA®️ HOODY

BLACK OPS DYNEEMA®️ HOODY

Regular price Dhs. 750 AED Sale price Dhs. 600 AED

Add To Wishlist
INSIGNIA JUMPER WASHED

INSIGNIA JUMPER WASHED

Dhs. 550 AED

VADER JUMPER - ORIGINALS
VADER JUMPER - ORIGINALS
Add To Wishlist
VADER JUMPER - ORIGINALS

VADER JUMPER - ORIGINALS

Dhs. 350 AED

Add To Wishlist
HERITECH FUNNEL NECK JUMPER

HERITECH FUNNEL NECK JUMPER

Dhs. 1,125 AED

VADER HOODY - ORIGINALS

RESTOCK LANDED

VADER HOODY - ORIGINALS
Add To Wishlist
VADER HOODY - ORIGINALS

VADER HOODY - ORIGINALS

Dhs. 400 AED

JACKETS

For everyday operations, discover a range of jackets suited to the utility lifestyle.
ThruDark Men's Wraith Long Sleeved Navy Blue Bomber Jacket.

NEW

ThruDark Men's Wraith Long Sleeved Navy Blue Bomber Jacket.
Add To Wishlist
WRAITH BOMBER JACKET

WRAITH BOMBER JACKET

Dhs. 1,225 AED

ThruDark Men's Wraith Grey Hooded Jacket.

NEW

ThruDark Men's Wraith Grey Hooded Jacket.
Add To Wishlist
WRAITH HOODED JACKET

WRAITH HOODED JACKET

Dhs. 1,324 AED

Add To Wishlist
ITHAX JACKET

ITHAX JACKET

Dhs. 1,499 AED

ThruDark Men's Khaki Green Long Sleeved Bomber Jacket.

RESTOCK LANDED

ThruDark Men's Khaki Green Long Sleeved Bomber Jacket.
Add To Wishlist
WRAITH BOMBER JACKET

WRAITH BOMBER JACKET

Dhs. 1,225 AED

20% OFF - selling fast!

Add To Wishlist
HYBRID JACKET

HYBRID JACKET

Regular price Dhs. 1,624 AED Sale price Dhs. 1,300 AED

ThruDark Men's Wraith Long Sleeved Grey Bomber Jacket.

NEW

ThruDark Men's Wraith Long Sleeved Grey Bomber Jacket.
Add To Wishlist
WRAITH BOMBER JACKET

WRAITH BOMBER JACKET

Dhs. 1,225 AED

Add To Wishlist
ITHAX JACKET

ITHAX JACKET

Dhs. 1,499 AED

Add To Wishlist
HERITECH GRANGE JACKET

HERITECH GRANGE JACKET

Dhs. 2,973 AED

LEGWEAR

Stand the test of time with a host of multi-functional utility trousers and shorts.
Add To Wishlist
COMMAND TROUSERS

COMMAND TROUSERS

Dhs. 925 AED

FORCE VELOCITY MOTION SHORTS
FORCE VELOCITY MOTION SHORTS
Add To Wishlist
FORCE VELOCITY MOTION SHORTS

FORCE VELOCITY MOTION SHORTS

Dhs. 325 AED

Add To Wishlist
ORYON CARBON TROUSERS

ORYON CARBON TROUSERS

Dhs. 1,000 AED

Add To Wishlist
HERITECH SYLVAN TROUSERS

HERITECH SYLVAN TROUSERS

Dhs. 1,200 AED

STRIKE PANTS
STRIKE PANTS
Add To Wishlist
STRIKE PANTS

STRIKE PANTS

Dhs. 1,150 AED

FORCE VELOCITY LEGGINGS G2

RESTOCK LANDED

FORCE VELOCITY LEGGINGS G2
Add To Wishlist
FORCE VELOCITY LEGGINGS G2

FORCE VELOCITY LEGGINGS G2

Dhs. 500 AED

CHARGE TROUSERS
CHARGE TROUSERS
Add To Wishlist
CHARGE TROUSERS

CHARGE TROUSERS

Dhs. 1,474 AED

FORCE VELOCITY MOTION SHORTS

RESTOCK LANDED - selling fast!

FORCE VELOCITY MOTION SHORTS
Add To Wishlist
FORCE VELOCITY MOTION SHORTS

FORCE VELOCITY MOTION SHORTS

Dhs. 325 AED

ACCESSORIES

Socks, caps, beanies and more. Minimal burden, maximum impact.
ThruDark Men's & Women's Navy Blue Cap.

NEW

ThruDark Men's & Women's Navy Blue Cap.
Add To Wishlist
THRUDARK CAP - Midnight Navy

THRUDARK CAP - Midnight Navy

Dhs. 250 AED

ThruDark Men's Heritech Baker Boy Khaki Green Hat.
ThruDark Men's Heritech Baker Boy Khaki Green Hat.
Add To Wishlist
HERITECH BAKER BOY CAP

HERITECH BAKER BOY CAP

Dhs. 250 AED

ThruDark NQG - ORIGINAL BUFF®
ThruDark NQG - ORIGINAL BUFF®
Add To Wishlist
NQG - ORIGINAL BUFF®

NQG - ORIGINAL BUFF®

Dhs. 125 AED

HERITECH CAP
HERITECH CAP
Add To Wishlist
HERITECH CAP

HERITECH CAP

Dhs. 250 AED

NEW ERA 9TWENTY CANVAS CAP

NEW

NEW ERA 9TWENTY CANVAS CAP
Add To Wishlist
NEW ERA 9TWENTY CANVAS CAP

NEW ERA 9TWENTY CANVAS CAP

Dhs. 275 AED

ThruDark Men's Heritech Baker Boy Black Hat.
ThruDark Men's Heritech Baker Boy Black Hat.
Add To Wishlist
HERITECH BAKER BOY CAP

HERITECH BAKER BOY CAP

Dhs. 250 AED

RESTOCK LANDED

Add To Wishlist
CENTURION GLOVES

CENTURION GLOVES

Dhs. 200 AED

HIP FLASK
HIP FLASK
Add To Wishlist
HIP FLASK

HIP FLASK

Dhs. 250 AED

MERCHANDISE

From premium leather goods and headwear, to drinkware and embroidered patches.
HIP FLASK
HIP FLASK
Add To Wishlist
HIP FLASK

HIP FLASK

Dhs. 250 AED

LEATHER CARDHOLDER WALLET

Restock Landed - selling fast!

LEATHER CARDHOLDER WALLET
Add To Wishlist
LEATHER CARDHOLDER WALLET

LEATHER CARDHOLDER WALLET

Dhs. 450 AED

LEATHER BI FOLD WALLET

RESTOCK LANDED - selling fast!

LEATHER BI FOLD WALLET
Add To Wishlist
LEATHER BI FOLD WALLET

LEATHER BI FOLD WALLET

Dhs. 500 AED

LEATHER BELT

RESTOCK LANDED - selling fast!

Add To Wishlist
LEATHER BELT

LEATHER BELT

Dhs. 600 AED

LEATHER ORIGAMI WALLET
LEATHER ORIGAMI WALLET
Add To Wishlist
LEATHER ORIGAMI WALLET

LEATHER ORIGAMI WALLET

Dhs. 550 AED

LEATHER LOOP DBAC KEYRING
LEATHER LOOP DBAC KEYRING
Add To Wishlist
LEATHER LOOP DBAC KEYRING

LEATHER LOOP DBAC KEYRING

Dhs. 100 AED

UNION JACK PATCH
UNION JACK PATCH
Add To Wishlist
UNION JACK PATCH

UNION JACK PATCH

Dhs. 50 AED

TRITAN INSIGNIA BOTTLE

RESTOCK LANDED

Add To Wishlist
TRITAN INSIGNIA BOTTLE

TRITAN INSIGNIA BOTTLE

Dhs. 100 AED

EVERYDAY OPERATOR

SHOP THE LOOK

Shop the look: Everyday operator men's utility performance apparel including black hoodie, grey & black shirt, black shorts, white camo socks and black cap for versatile comfort.

SHOP BY RANGE

UTILITY

HERITECH

Inspired by heritage designs. Adapted for technical performance. Jackets, gilets and knitwear pieces well suited for both urban and outdoor environments.
SHOP NOW
SHOP NOW

AUTUMN SELECTS

Trending apparel this season.

Shop All
Add To Wishlist
HERITECH RIB KNIT JUMPER

HERITECH RIB KNIT JUMPER

Dhs. 1,125 AED

40% OFF

Add To Wishlist
ITHAX FUNNEL JACKET

ITHAX FUNNEL JACKET

Regular price Dhs. 1,399 AED Sale price Dhs. 840 AED

Add To Wishlist
INSIGNIA HOODY

INSIGNIA HOODY

Dhs. 600 AED

ThruDark Men's Khaki Green Long Sleeved Bomber Jacket.

RESTOCK LANDED

ThruDark Men's Khaki Green Long Sleeved Bomber Jacket.
Add To Wishlist
WRAITH BOMBER JACKET

WRAITH BOMBER JACKET

Dhs. 1,225 AED

Add To Wishlist
INSIGNIA JUMPER

INSIGNIA JUMPER

Dhs. 500 AED

Add To Wishlist
HERITECH RIB KNIT JUMPER

HERITECH RIB KNIT JUMPER

Dhs. 1,125 AED

INSIGNIA T-SHIRT - SAIL CLOSE TO THE WIND

20% OFF - selling fast!

INSIGNIA T-SHIRT - SAIL CLOSE TO THE WIND
Add To Wishlist
INSIGNIA T-SHIRT - SAIL CLOSE TO THE WIND

INSIGNIA T-SHIRT - SAIL CLOSE TO THE WIND

Regular price Dhs. 325 AED Sale price Dhs. 260 AED

ACTIVE

DISCOVER NOW
DISCOVER NOW
ThruDark Men's Aigis Red Waterproof Hiking & Mountaineering Hard Shell Jacket.
ThruDark Men's Aigis Red Waterproof Hiking & Mountaineering Hard Shell Jacket.

OUTDOOR

DISCOVER NOW
DISCOVER NOW