UK ROAD TRIP
THRUDARK ROAD TRIP
Aim: ThruDark will continue to test and evaluate the initial range and new samples in a rugged outdoor environment to ascertain the garments credibility.
Jurassic Coast – Durdle Door and Portland
South Wales – Brecon Beacons and Pen Y Fan
North Wales – Tryfan
The Lake District – Langdale and Hodge Close
Weather: The weather can change dramatically from hour to hour, however, spring season sees the driest periods run from March to June. Heavy rainfall is a predominant feature with harsh high driving winds in specific areas and even snow in the higher regions.
Task Org: Staz (ThruDark cofounder), Jason Carl Fox (ThruDark Ambassador), Niklas (Swedish Photographer), Matt Hardy (UK Photographer), Jay Morton (Thrudark Exped Leader), John Bailey (US Rep), Victoria Pendleton (ThruDark Ambassador).
It is ThruDark’s INTENT to travel by vehicle to varying outdoor environments in order to test and evaluate our range of clothing. Following this testing and research trip we will implement direct changes to the next phase of future products in order to continue to grow the range.
It is our mission at ThruDark to personally test and evaluate every garment in extreme land, sea and air conditions in order to facilitate the next generation of technical outdoor clothing.
ThruDark Intent: It is ThruDark’s intent to utilise our knowledge, previous experience and ambassador input to test and develop the next generation of technical outdoor clothing.
Scheme of Manoeuvre: Day 1; ThruDark team will road move to the local Jurassic Coast area for a first light trek and photo shoot IVO Durdle Door and surrounding area. Upon completion we will road move to South Wales. Day 2; ThruDark team will move by road to Pen Y Fan. Upon the successful summit of Pen Y Fan we will the road move to North Wales. Day 3; ThruDark team will road move to TryFan. Upon the successful grade 6 scramble we will then move to the Lake District. Day 4 & 5; ThruDark team will complete climbs of Scafell Pike and surrounding hills. We will also conduct a High Abseil and various carving drills. Upon completion of Day 5 we will RTB.
Transport: 2x Land Rover vehicles will be utilised throughout the trip.
Main Effort: ThruDark: Test and evaluate our growing range of products in various climates with direct ambassador feedback. Both Photographers will capture the imagery.
FOB Locations: Various UK Locations as per the Admin Instruction.
Equipment: All equipment and safety stores for activities will be the responsibility of ThruDark Expedition Leader and cofounders.
Dress & Equipment: ThruDark and Team will be wearing ThruDark garments throughout all activities. Climbing and camera equipment will be the responsibility of Jay and the specific Photographers associated.
Logistical support: Provided by ThruDark throughout the duration of the trip.
Medical support: Primarily utilising ThruDark’s trained medics. Secondary local Emergency Services.
Personal transport: Utilised daily for movements between locations. To reduce carbon footprint please use all available seating.
ThruDark will move from their respective HQ in Poole and road move to the respective locations over the 5 day period. Following an in-depth brief the team will move out to the the above locations to conduct testing of the ThruDark products in order to evaluate and understand if changes are required for second phase developments. Concurrently the ThruDark camera crew will capture and document all imagery and BTS footage of all activities throughout.
Upon completion the team will regroup for debriefs. Following the after-action report, all parties will collapse from the final location in the Lake District and return back to their respective HQ’s.